WEBSITE DESIGN FOR HOME IMPROVEMENT CONTRACTORS
A website should do more than look good. It should help the right customer understand your work and take the next step.
I build the design and the content around your business: what you do, who you want to reach, and the kind of jobs you want more of.
Let’s talk about your websiteNot sure you need a new site? Start with a free homepage audit.
WHAT I DO FOR YOU
Anyone can put one together. That doesn’t mean it’s done well, works properly, or suits the person who needs to use it.
You don’t need to throw the kitchen sink at your website. You need a few important things working well: a clear message, a useful layout, good examples of your work, and an easy way to contact you.
I’ve helped construction businesses with their websites since 2005. My job is to turn what you know about your work into something a potential customer can understand.
WHY HAVE ME BUILD YOUR WEBSITE?
Ever get lost on a website and hit the back button? Your customers do the same thing.
Your services, the areas you work in, examples of your projects, and your contact details need to be easy to find. A good website makes the next step obvious.
Your website is a reflection of you. If it doesn’t represent the care you put into a job, you’re asking people to look past a weak first impression.
I work with you on the layout, colors, pictures, and presentation so the site reflects the work you actually do.
Copying the same old content into a new design won’t solve a message that isn’t working.
Content creation is included in the agreed website scope. We’ll explain what you do, how you do it, and the reasons a customer should consider you for their project.
DESIGN · CONTENT · CONVERSION
You’re investing in a website because you want it to help your business. That means thinking about the visitor all the way through the page.
What do they need to know? Which photos make the work clear? What questions are holding them back? What should they do next?
Headlines, service descriptions, project pictures, and contact options should work together. The goal is to help the right person understand your value and start a conversation.
BUILT AROUND YOUR WORK
You’re a specialist. Your website needs to explain what that means to the person hiring you.
I’ll help you move past “quality work and great customer service” and get into the details: your approach, the care you take, the problems you solve, and the outcome you’re working toward.
And the site needs to be usable on the device your customer has in their hand. The words, images, and layout should make sense on phones, tablets, and computers.
BEFORE YOU START OVER
If you aren’t sure your current website needs rebuilding, let’s look at it first. A better message, a clearer layout, or a more useful next step may be the place to start.
The free homepage audit looks at the front door to your business. A paid website audit takes a broader look and gives you specific recommendations.
Compare website audit optionsYOUR NEXT WEBSITE
Tell me about your business, your current website, and the projects you want more of.
Talk to Darren about website design