A homeowner discovers a stained ceiling at 10:47 p.m. and taps “roof repair near me.” Your site appears—but nobody’s manning the phone, and your neat little …
Websites for contractors
Local SEO for Roofers: 8 Tactics to Own the 3‑Pack in 2025
Showing up in Google’s Map 3‑Pack is the fastest way for a roofing company to turn “We’ve got a leak” into a booked inspection. Yet the real estate is limited, …
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From Click to Contract: Mapping the Perfect Contractor Sales Funnel Online
A homeowner taps “replace leaking roof” into Google at 8 p.m. Two weeks later, you’re on their driveway with a signed proposal in hand. That journey—from first …
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What Google’s Latest Core Update Means for Local Contractors
The update at a glance Google wrapped up its March 2025 Core Update on March 27 after a two‑week rollout that began March 13. As with every broad‑core refresh, …
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Is It Time to Redesign Your Construction Website — or Just Fix It?
Your website is often the first impression you make on a potential client. It’s your 24/7 salesperson. But like any good tool, it needs to work. So if leads …
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Top 7 Website Mistakes Home Improvement Pros Make
If you’re a home improvement contractor, you already know the website matters. It’s your first impression, your digital storefront, and often your only shot at …
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Why Most Contractor Websites Don’t Convert Visitors into Leads
If you run a contracting or home improvement business, you probably know the frustration: your website looks decent, but it doesn’t bring in leads. People …
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Homepage vs. Landing Page: Which One Should Contractors Use?
If you’re a contractor running your own business, you’ve probably heard the terms "homepage" and "landing page" thrown around a lot. But what do they actually …
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The Best Call-to-Action Examples for Contractor Websites
You can have the best-looking contractor website in your market, but if you don’t tell people what to do next, they’ll do... nothing. That’s where your …
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How to Write Your About Page So Clients Actually Trust You
Most contractors think the About page is where you talk about yourself. It’s not. It’s where you talk to your potential client’s unspoken questions: Can …
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